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Celebration! Cinemas closing Woodland Mall theater

Operating losses, expensive lease driving factors
Posted at 1:45 PM, May 13, 2020
and last updated 2020-05-13 14:29:22-04

KENTWOOD, Mich. — The walk from one of Metro Grand Rapids' major shopping malls a movie theater will be much long once stores open back up. Studio C announced Wednesday that the Celebration Cinema Woodland Mall location is permanently closed.

The company told FOX 17 in a statement that the theater habitually ran at an an operating loss during it's 13 years. In fact, the lease on the property was ending this year, and a company spokesperson says the decision was under consideration for some time.

The Woodland Mall theater showed movies on a delayed release, and small independent films, a model Studio C says is no longer viable.

Employees were informed Wednesday morning about the decision. The theater had been closed during the Stay at Home order since mid-March.

Studio C says independent films will now be shown at Celebration North and Studio Park. The company says low-cost ticket options like T.A.C.O. Tuesday and the Family Film Festival are still available.