(CNN) — Talk about getting a bang for your buck.
A jewelry store in Texas is having its annual Shotgun Wedding Sale this week. Oh no, it’s not what you’re thinking. Grim-faced grooms-to-be won’t be picking out diamonds for their future brides while equally grim-faced future fathers-in-law hold shotguns to their backs.
No, at Thacker Jewelry in Lubbock anyone who buys an engagement ring will get a gift certificate for a shotgun or rifle at LSG Tactical Arms, a local gun store.
“We started this tradition I believe it was, it’ll be three years now,” jewelry store owner Joe Thacker told CNN affiliate KLBK. “The idea, of course, is the wordplay and the old shotgun wedding. Not going back to the negative connotation, playing off of that and it’s been a lot of fun. We had a lot of people participate and this year we’ve even gotten into it more.”
While such a deal involving guns might be unheard of in other parts of the country, it seems to fit here. Hey, this is Texas, after all.
“It’s something that’s very natural for most Texans,” LSG Tactical Arms manager Steve Burns said. “Most guys grew up hunting or at least exposed to hunting if not by their family, but by their friends, or social groups. So it’s something that’s pretty natural for all of us.”
The sale starts Thursday and goes through Saturday.