GRAND RAPIDS, Mich. — Downtown Grand Rapids transforms into a winter wonderland starting January 17, 2020, at the third annual World of Winter Festival - and this time, it will take place over an entire month.
As always, there will be various free winter-themed programming and events, including (but not limited to) snow yoga, black history and ice sculpture walking tours, a silent disco, and the community-favorite Human Hungry Hungry Hippos Tournament on Ice.
One of the most exciting attractions of the World of Winter Festival is Valent-ICE, where Downtown Grand Rapids is decorated with over 50 ice sculptures, making it the largest gallery of ice art in the state of Michigan.
We are also thrilled to bring a new interactive light installation called "Prismatica" to the festival this year.
Prismatica is a collection of light prisms that have toured the world, adding energy and creativity to urban business districts. The interactive installation includes 25 pivoting prisms, creating a modern ice palace that transmits and reflects color and light. As the prisms rotate, a soundtrack of bells plays in the background.
Downtown Grand Rapids will host Prismatica at 555 Monroe Ave. NW from January 17 to February 16, 2020.
The World of Winter Festival, organized by Downtown Grand Rapids Inc. (DGRI) and partners, is designed to take advantage of Michigan’s cold climate, provide fun ways for people to get outside and enjoy the season, and make Grand Rapids a better winter city - which makes Grand Rapids a better year-round city.
All World of Winter events are free or low-cost and can be enjoyed by both families and adults.
Below is the full schedule of World of Winter activities. For more information, visit worldofwintergr.com.