News

Actions

Fiat Chrysler - Groupe PSA merger to be named 'Stellantis'

Posted at 2:19 PM, Jul 15, 2020
and last updated 2020-07-15 18:50:56-04
(WXYZ) —

Fiat Chrysler Automobiles and French Automaker Groupe PSA will name their merger "Stellantis."

The name is rooted in the Latin verb "stello," meaning "to brighten with stars."

"It draws inspiration from this new and ambitious alignment of storied automotive brands and strong company cultures that in coming together are creating one of the new leaders in the next era of mobility while at the same time preserving all the exceptional value and the values of its constituent parts. will combine the scale of a truly global business with an exceptional breadth and depth of talent, knowhow and resource capable of providing the sustainable mobility solutions for the coming decades," the companies said in a press release.

According to a release, the name will be used as a corporate brand and will become the corporate brand identity, but the names and logos of the group's constituent brands will not be changed.

The merger is expected to be complete in the first quarter of 2021.