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Farmers turn to Facebook to sell produce, other goods online

Posted at 5:02 AM, May 07, 2020

ADA, Mich. — An organic vegetable farm in West Michigan is now adapting to the digital marketplace and offering a new way to shop for local food.

Green Wagon Farm in Ada has rallied farmers and producers to create an easy-to-use Facebook-based market in which customers can order and pickup their items once a week.

The Reko Market will launch today for the first time in West Michigan. Each week, small farms will post their products in the Facebook group and then people can pick up the week after.

This allows people to avoid the grocery stores while supporting local businesses.

"We are excited to offer this online option to shop local and hope to provide easier access for customers to support their local economy. with this pandemic, we see the benefits of offering online payment, having shorter lines at a less busy market and knowing where your food comes from? " said Farm Manager Heather Anderson.

There are two markets planned for today: 3 p.m. at the Community Church in Ada and from 12-1 p.m. at the Holland Town Center.

Vendors include bakeries and a local ice cream shop in addition to farms producing vegetables, meats, eggs, tea, herbs, and honey. A list of vendors can be found online.